Facebook advertising – and pretty much any paid online advertising – can seem like a bit of a dark art if you’re just starting out. Read more →
As a small business, it can be pretty easy to fall into the trap of just using social media for the sake of it. You might set a goal of a tweet a day, or two Facebook posts a week, and you’ll meet this in anyway possible, even it’s just sharing a link to your brochure or contact page. Read more →
With so many popular social media marketing platforms out there, it’s a confusing time for any marketing person when it comes to social media. From Flickr to Facebook, Tumblr to Twitter, you feel like you should be exploring the potential of all of them, but you’re not sure where to find the time. Read more →
